SEO Basics for the Mortgage Professional
4 Tips to Optimize your Mortgage Website for Search Engines Are you familiar with Search Engine Optimization (SEO)? If not, you should be. SEO refers to methods to increase the chances of your [...]
Are You Prepared for Online Mortgage Lending?
Moving your Mortgage Lending Business Online These days, we expect everything to be available online, at top speed, and with maximum convenience. Why should acquiring a mortgage be any different? [...]
The Care and Feeding of Sales Leads
6 Tips for Successfully Nurturing Leads It’s great when your leads end in closure on the first contact, but not even the best salesman can close the first contact every time. You need a [...]
Lead Conversion Best Practices, Part 2
Following up from our last post, below are 2 remaining key practices that every lead buyer should follow in order to improve their conversions. III. Earn the Consumer’s Trust Consumers are [...]
